Introduction:

Welcome and thank you for visiting my business development consulting page. “I create business” my tagline, is what I do. For small to medium sized organizations (SMB’s), developing a successful business development strategy can be a complex process. The ever changing digital marketing space for example can be difficult to maintain, time consuming, and hard to find the direction and resources to help, so…where do you start? That is my role, plan and execute a successful sales strategy initiatives based business goals, budget and so forth.

Some Background:

Based in Edmonton, Alberta, I am a professional business development specialist and sales consultant. From working in the “start-up” space to successfully executing company “turn-around” sales strategies, I have over 35 years of successful experience in business development developing lucrative sales and marketing strategy development. As well, I have had the privilege of holding executive roles and senior consultancy functions with some of North America’s leading advertising, digital marketing and social networking agencies. I have also led a sales and marketing team as a Senior Executive Vice-President that earned Venture Magazine’s prestigious Fastest Growing Company award in Alberta. I was awarded the Olsten Chairman’s award for sales and marketing excellence, and the Olsten President’s Circle award for outstanding service and leadership excellence. Finally, I am Google Certified in Google Digital Marketing and E-Commerce applications.   

I want to be a part of building on your company vision, and I can certainly provide the business development strategy expertise, ambition, and creative thought to help your business succeed.

I look forward to hearing from you.

Kind regards,

Michael Baldock

Cell: (780) 717-2734

Email: baldockco@gmail.com

  • A Student of Sales Strategy and Technology

    Strong understanding of the digital sales and marketing technology strategy landscape.

  • Award Winning Sales Background

    I am passionate about the sales industry and have over 25 years of Successful Business Development Experience, with a few awards along the way.

  • Brand Ambassador and Team Advocate

    Dedicated to supporting my client’s important brand message, and help build and maintain a positive business development culture.

Business Development Support - Highlights

Outlined below are some key areas I have business development expertise in to help your business, of course this can be refined after a business development needs discovery meeting.

  •  Identify and Analyze New Business Opportunities:

This includes conducting research and competitor activities, as well as properly identifying key target markets, buyer personas and establishing successful business development outreach techniques and applications.

  •  Business Growth Strategic Development:

Help identify business growth opportunities by creating sales and marketing growth plans, sales execution strategies into existing markets or launching new products and services.  

  •  Sales Technology – Sales Operations Support:

Very capable of advising and supporting efficient business development operation models and processes, CRM applications (i.e., HubSpot, Salesforce, Pipedrive), sales strategic planning feedback, sales target/sales performance metrics. I am HubSpot certified

  •  Digital Sales and Marketing Support:

Strong understanding and fluent in combing digital sales and marketing strategy development (online lead generation for example) with traditional sales efforts. I have over 15 years of successful sales experience in the SaaS and online business development landscape.

  • Traditional Advertising, Brand Development and Marketing Strategy:

A proper brand strategy is fundamental to business success whether you are targeting the B2B markets or B2C. With this in mind, I can offer direction with brand development support, traditional marketing and advertising strategies to properly promote your business.

  • Additional Resources:

From creative and content development (online or offline), to creating effective awareness campaigns for example, I have access to senior “award winning” marketing and communications experts to help provide creative ideas and business development strategy suggestions.   

Career and Client References:

“Michael was a Business Development Representative for DONOVAN Creative Communications. Michael is a seasoned and solid business development professional who has mastered the sales process; he instinctively knows how to put himself in the shoes of a prospective customer, creating the kind of rapport that creates trust and converts opportunity into a sale. Michael is a successful business development professional precisely because he has a customer first philosophy. He knows his stuff.”

Michael Donovan, President and CEO of DONOVAN Creative Communications.

“As a key sales and marketing strategic advisor for the Courtland Brooks client base, he served our clients exceedingly well to help refine thier businesses to higher sustainably and profitability. Michael is a quintessential sales professional and a gentlemen, and is always, without exception, an absolute pleasure to work with.”

Mark Brooks, CEO of Courtland Brooks Inc.

“I have known Michael for the past 20 years, both as an employee and as a business development support representative for various projects. I would say Michael, along with his dedication and very strong work ethic, has a keen understanding of sales technology, strategy and digital marketing processes.  He always suggested ideas to improve the business development activities and find ways to increase sales revenues.”

John Leishman, President and CEO of Tursa Group Inc.

“I have known Mike Baldock for over 15 years, and I have worked with him on numerous and successful marketing and business development client based projects such as the Edmonton Real Estate Board, Hamilton International Airport, Athabasca University, and more". One of Mike’s greatest strengths is in business development, where he not only formed solid relationships with his clients, but alwys followed through on his word. Mike’s tireless work ethic, positive attitude and in-depth experience make him an asset for anyone who works with him.”   

Dale Bochon, Senior Copy Writer, Creative Director.

“Mike served as an outside Sales Representative for Sonitrol Security Solutions, and had a role of increasing the SMB prospect base in Alberta. I worked with Mike baldock for five years. He is a dedicated hard working sales and marketing professional with a strong proven track record of driving sales revenues up. He works well with in both a team and individual work setting. He knows the sales processes to get the sales results needed.”

Mike McDonald, Director of Sales and Operations (Retired) for Sonitrol Western Canada .

“We have known Mike for many years and can confidently recommend him to anyone looking for business development or marketing support.”

Chad Griffiths, Partner NAI Commercial Real Estate Edmonton

“I had the pleasure of working with Michael at Vintacom Media Group, a division of Think Partnership LLC. Even during some difficult times, Michael maintained his focus on successful business development initiatives, and consistently demonstrated a positive attitude, and team leadership skills.  Michael was a loyal and dedicated employee".  

George Douaire, Former COO of Think Partnership Group LLC.

“Professionalism is the defintion of Mike Baldock.” Mike was a referral and I needed sales and marketing direction and support for my business. All communications, written or verbal was clear and concise and relevant. Mike demonstared a deep interest in helping my business, from website development support to sales and marketing strategic development.   

Janis Bergon, CEO of Edmonton Reflexology.